Case Study for Merik Inc
Overview:
Merik Inc. is a commercial building construction consulting firm in Marietta, Georgia, that specializes in the development of solutions for water infiltration through roofs, walls, and waterproofing systems. The company approached us with the goal of creating a new website design and content strategy that would better showcase their services and help them make a bigger impact online. In this case study, we will explore how we helped Merik Inc. achieve their goals with a new WordPress website design, SEO optimization, ongoing website maintenance services , and hosting services.
Goals:
The main goals of this project are:
- Develop a new website that accurately showcases Merik Inc.’s services
- Optimize the website for search engine results and improve online visibility
- Provide ongoing website maintenance and support
- Increase leads and attract new clients through SEO and digital marketing
Research:
To develop the new website and content strategy, we conducted extensive research on Merik Inc. and their target audience. We analyzed the construction consulting industry and studied the websites of other companies to determine the best approach for the new website design. Based on our findings, we developed a comprehensive strategy for our website design services and SEO optimization.
Website Design:
To accurately showcase Merik Inc.’s services, we designed a new website that is professional, informative, and user-friendly. We used a clean and modern layout that highlights the company’s services and features clear calls-to-action to guide visitors towards making contact.
We also implemented a number of features to enhance the user experience, including:
- A team page that showcases the company’s employees with detailed information
- A simple and easy-to-use contact form that makes it easy for visitors to get in touch with Merik Inc.
- High-quality images that showcase the company’s expertise in construction consulting
- A responsive design that ensures the website looks great and functions well on all devices, including mobile devices
SEO Optimization:
To attract more leads and improve the website’s search engine ranking, we implemented a comprehensive SEO optimization strategy that included:
- Keyword research: We conducted extensive keyword research to identify relevant and high-traffic keywords related to construction consulting.
- On-page optimization: We optimized the website’s content and structure to ensure it is easily crawlable and indexable by search engines. This included optimizing meta tags, header tags, image alt tags, and page content with relevant keywords.
- Content creation: We created high-quality, SEO-optimized content for the website’s services pages. This included informative articles and service descriptions that help attract more organic traffic and engage visitors.
Ongoing Maintenance and Hosting:
To maintain the website’s functionality and improve performance, we provided ongoing website maintenance and hosting services. Our team regularly updates the website with fresh content, optimizes the website for search engines, and ensures the website is fully operational and secure at all times.
Results:
The new website design, ongoing maintenance, and SEO optimization strategies helped Merik Inc. to achieve their goals and expand their online presence. The website’s streamlined contact form and visually appealing design helped to improve the user experience and attract more leads. The ongoing maintenance and SEO optimization helped to improve online visibility and attract new clients.
Conclusion:
The successful implementation of the new website design, ongoing maintenance, and SEO optimization strategies has helped Merik Inc. achieve their goals and expand their online presence. By utilizing the latest design practices, ongoing maintenance, and SEO optimization, Merik Inc. is well-positioned for continued growth and success in the future. The new website design successfully showcased the company’s services and made it easy for potential clients to get in touch. The ongoing maintenance and hosting services helped to ensure the smooth functioning of the website.
Need a new website? Reach out to our Atlanta web design company for SEO services and branding. We offer a complimentary strategy session, so get in touch with us today.