Case Study for Premiere Building Services
Overview:
Premiere Building Services is a commercial building cleaning company located in Atlanta. They provide industrial cleaning and janitorial services to a variety of facilities, including daycares, medical offices, industrial sites, and construction sites. The Atlanta cleaning company came to Newman Web Solutions Agency without a website, so we were tasked with building a new website that showcased their services and attracted potential clients. In this case study, we will explore how we helped Premiere Building Services achieve their goals with a new website design.
Goals:
The main goals of this project were to:
- Develop a new website that accurately showcased Premiere Building Services' services
- Improve the company's online visibility and attract more potential clients
- Provide lead generation and conversion rates through the website
Research:
To develop the new website and content strategy, we conducted extensive research on Premiere Building Services and their target audience. We analyzed the cleaning industry and studied the websites of other commercial cleaning companies to determine the best approach for the new website design. Based on our findings, we developed a comprehensive strategy for the website design and SEO optimization.
Website Design:
We developed a Worpdress website design that is modern, clean, and easy to navigate. The design is responsive and looks great on all devices, including mobile devices, making it easy for visitors to access the website on the go. We also created impactful design that showcases the company's services and previous clients, which helps attract more potential clients.
SEO Optimization:
To improve online visibility and attract more potential clients, we optimized the website's content and structure. This included optimizing meta tags, header tags, image alt tags, and page content with relevant keywords. We also created high-quality content for the website's blog, showcasing the company's expertise and knowledge in the cleaning industry.
Results:
The new website design and SEO optimization helped Premiere Building Cleaning Services to achieve their goals and expand their online presence. The website's clean design and impactful messaging helped to improve the user experience and attract more leads. The technical on-page optimization helped to improve online visibility and attract more traffic to the website. The implementation of the lead generation forms and contact information on the website helped to increase lead conversion rates.
Recommendations:
Premiere Building Cleaning Services can streamline their operations by incorporating our specialized cleaning business CRM software. This software offers efficient customer management, task scheduling, and invoicing features tailored to the cleaning industry. By utilizing this CRM, Premiere Building Cleaning Services can enhance their productivity, track customer preferences effectively, and ensure timely service delivery. With our user-friendly platform, they can manage their clients seamlessly, optimize their workflow, and ultimately boost customer satisfaction and loyalty.
Conclusion:
The successful implementation of the new website design and SEO optimization helped Premiere Building Cleaning Services to create an online presence. By utilizing the latest design practices and SEO optimization techniques, Premiere Building Cleaning Services is well-positioned for continued growth and success in the future. The new website design did a good job of showing off the company's services and made it easy for potential customers to see what they had to offer. The SEO optimization helped to make the website more visible online and bring in more possible clients.