Mashburn Delivery Service

Case Study for New Website

Client: Mashburn Delivery Service
Industry: Logistics and Delivery
Services Provided: Heavy Appliance Delivery
Target Market: GE Contract Customers in Atlanta and Nashville
Agency: Newman Web Solutions Agency
Duration: 2 months
Team: 4 Creatives

Background

Mashburn Delivery Service, specializing in heavy appliance delivery for GE Contract customers in Atlanta and Nashville, faced challenges in reaching their target audience effectively. Their existing website lacked the modern functionality and aesthetic appeal necessary to engage customers and showcase their specialized services.

Objective

Newman Web Solutions was tasked with redesigning the Mashburn Delivery Service website. The primary goals were to enhance user experience, improve the site’s visual appeal, and optimize it for search engines to increase visibility and customer engagement.

Process

Discovery and Planning

Our team conducted a thorough analysis of Mashburn’s existing website and identified key areas for improvement. We also researched their target market to understand the needs and preferences of GE Contract customers.

Design and Development

Leveraging our expertise in WordPress web design, we created a visually appealing, user-friendly website. The design emphasized ease of navigation and showcased Mashburn’s services effectively.

Content Strategy

Our content writing services played a crucial role in articulating Mashburn’s value proposition. We crafted engaging, SEO-optimized content that resonated with the target audience and improved search engine rankings.

SEO and Local SEO

To enhance online visibility, we implemented a robust SEO strategy, focusing on keywords relevant to heavy appliance delivery in Atlanta and Nashville. Our local SEO efforts ensure Mashburn appears prominently in local search results.

Results

Enhanced Online Presence

The redesigned website, with its improved user interface and SEO, significantly increases Mashburn’s online visibility.

Increased Customer Engagement

The new website will provide a notable increase in user engagement, with higher traffic and longer session durations.

Improved Conversion Rates

The strategic placement of call-to-action buttons and simplified navigation are created to lead to an increase in customer inquiries and conversions.

Recommendations for Future Steps

Our CRM software is a game-changer for moving businesses looking to streamline operations and scale for future growth. With our CRM, Mashburn Delivery Service can efficiently manage customer inquiries, track job progress, and optimize routes for maximum efficiency. By leveraging this tool, businesses can enhance customer satisfaction, improve internal communication, and ultimately drive profitability. Don’t miss out on the opportunity to take your moving business to the next level with our CRM solution tailored for the industry.

Conclusion

The collaboration between Mashburn Delivery Service and Newman Web Solutions Agency resulted in a successful website redesign that not only enhanced the company’s online presence but also significantly improved customer engagement and business performance. This project underscores Newman Web Solutions’ commitment to providing top-rated digital marketing and web design services in Atlanta, demonstrating our ability to deliver tailored solutions that drive business growth and customer satisfaction.

From start to finish, Newman Web Solutions' team was prompt and professional! They designed a beautifully unique website for my new company that is user friendly for my clients and for me. I really appreciate how responsive they were to my requests and also for alleviating the time it would have cost me to build the site myself.

To be honest, the Newman Team had been telling me to update my website for quite some time. I was reluctant to change and only regret I did not listen sooner. The new site is amazing! My parents rave about how much easier it is to navigate especially when accessing from cell phones. Completely shifted the energy of our online experience bringing us into the future. Update was a gamechanger! Thanks Newman Web Solutions!

This company is not only great at creating a website for you and doing your marketing job. Sam Newman and his team will help you and give you all the support you need and make your company known faster and more efficiently. That is what they have done with us and we are happy to have the service they offer. We recommend them 100% and appreciate all the support they give us.

Awesome company to work with. Whole team is very responsive and can always speak to them when I need to. They do an amazing job at managing our social media and created a great website that has led to a lot of great leads for our company.